Dawson Bowl - Digital Menu

This month, I had the opportunity to bring a local favorite into the digital age. Dawson Bowl wanted a modern, easy-to-update menu for their busy lanes, and I was so excited to help them make it happen.

The new digital menu features their full food and drink lineup, fun local advertisements, and a nod to bowling leagues and birthday parties, all displayed on a continuous video loop that keeps their space lively and engaging.

It was important to create something that not only looked great on-screen, but also captured the community feel that makes Dawson Bowl special. Every element, from the layout to the color palette, was designed to be clean, easy to read, and full of that small-town charm we all love.

Now, when customers walk in, they’re greeted by an energetic, modern display that still feels perfectly at home in a classic bowling alley.

If you’re in the area, come check it out, and stay for a game or two while you’re there!

This project is a perfect example of how small-town businesses can use thoughtful design to create a big impact. ruralwaypro.com